MIAMI, FL — September 20, 2021 — (LATINX NEWSWIRE) — The 196 shortlist jurors rendered their verdict. The Ibero-American Festival of Creativity - FIAP, already has the list of finalists of its 2021 edition.
After 15 days of review, 196 juries from 16 Latin American countries evaluated the best of our creativity, and today they present the expected shortlist with 367 campaigns, which are proof of the enormous resilience capacity of an industry that went through difficult times due to the pandemic.
Of the entries selected as finalists, 63 are from US Hispanic, 55 of Brazil, and 40 of Mexico, positioning them at the top the list of countries with the highest possibilities of being awarded in the festival.
35% of the finalist pieces are part of the alliance with the local awards of the Creative Circles of Argentina (Diente), Mexico (Círculo de Oro), Peru (Ideas), Portugal (Club de Creativos), Puerto Rico (Cúspide), Paraguay (Tatakua) and Spain (C of C). This reaffirms FIAP’s commitment of aligning local recognitions and taking them forward to the regional level.
These locally awarded pieces plus the finalists will be subjected to a second evaluation by the four Jury Presidents and 28 Metals jurors. This group of 32 renowned industry professionals will devote this week to define the campaigns that will be winning Gold, Silver, Bronze, and Grand Prix at FIAP 2021.
The awarded pieces will be officially announced during the awards gala on Thursday, October 7, which will be broadcast online at 5 PM Miami through the official FIAP 2021 website (www.fiapawards.com).
This festival’s edition, in partnership with PRODU - a leading information provider for the Spanish-speaking entertainment, advertising, and technology industry - focuses on a new concept: recognizing excellence in ideas that transform, inspire, elevate and excite audiences.
The complete shortlist can be viewed here
The Ibero-American Festival of Creativity, FIAP, has recognized creativity in all advertising formats in Latin America for 50 years, and this edition marks the beginning of a new era based on excellence and innovation.
In partnership with PRODU, the leading provider of information for the Spanish-speaking entertainment, advertising, and technology industry, the festival presents a new concept: to recognize excellence in ideas that transform, inspire, elevate, and passionate audiences.